With the continuous expansion of the overseas Chinese community and the increasing love of Chinese food among global consumers, the catering industry has shown great potential in the international market. We are committed to tailoring suitable catering entrepreneurial projects for overseas Chinese communities, and at the same time assisting well-known domestic catering chain brands to successfully complete the franchise promotion and preliminary operation layout of overseas markets.
1. Incubate catering entrepreneurial projects suitable for overseas Chinese
Cultural fit and market demand analysis
We screen the most promising catering entrepreneurial projects based on consumption trends, cultural preferences and target consumer needs in overseas markets. For example, popular Chinese fast food, hot pot brands, specialty noodle restaurants or light food restaurants that combine Chinese and Western elements are all options with great market prospects.
Brand support and localized design
When selecting brands, we give priority to catering brands with mature operating models and market recognition, and design menus, store styles and service models that meet local needs based on the cultural characteristics and consumption habits of the target market.
Easy operation and risk control
Recommend catering projects that are easy to use and highly standardized to reduce the operating threshold for first-time entrepreneurs, and provide all-round risk control support for Chinese entrepreneurs through professional guidance and risk assessment.
2. Assist domestic catering chain enterprises to complete overseas investment promotion
Brand internationalization planning
For domestic catering chain enterprises, we provide detailed internationalization strategic planning, from brand positioning, target market selection to overseas business model optimization, to help enterprises build investment promotion strategies suitable for overseas development.
Investment channel expansion
Relying on overseas Chinese communities, business networks and local partner resources, we help domestic catering brands quickly connect with potential franchisees in overseas markets. We organize online and offline investment promotion meetings and business promotion activities to enhance brand exposure and market appeal.
Franchise model design
Combined with the actual situation of the international market, we design flexible franchise models, including single-store franchise, multi-store authorization, regional agency, etc., to meet the needs of different investors.
3. Overseas pre-operation support
Market research and site selection suggestions
Through in-depth market analysis, we help enterprises evaluate the potential of the target market and recommend the best site selection based on traffic, consumption capacity and competitive landscape.
Opening preparation and team training
Provide a full set of opening support services, including store decoration, equipment procurement, supply chain construction, and employee recruitment and training to ensure that the store can be put into operation quickly.
Standardized management and continuous support
Introducing the domestic advanced catering management system, providing continuous technical support and operation optimization suggestions for overseas stores, and ensuring the long-term and stable development of enterprises.
Service advantages
Seamless connection between localization and internationalization
Combining the characteristics of overseas markets and the advantages of domestic catering brands, building a bridge for Chinese entrepreneurs and chain enterprises to ensure rapid adaptation and integration into the target market.
Reduce risks and costs
Through detailed market research and professional investment support, help customers avoid risks that may be encountered in the process of internationalization and optimize investment returns.
Full service chain
From entrepreneurial project screening, investment strategy formulation to early operation support, we provide a one-stop solution covering the entire life cycle of overseas business.
We have extensive overseas market resources and rich international operation experience. We are a reliable partner for Chinese entrepreneurs and domestic catering brands to achieve overseas expansion.
Through our services, whether Chinese entrepreneurs are looking for high-quality catering projects or domestic chain catering companies are expanding into the international market, they can get comprehensive and professional support. In the fierce global market competition, we will help customers seize opportunities and achieve greater business success!